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MediaMelon and Nowtilus’ Serverside.ai join forces
MediaMelon and Nowtilus’ Serverside.ai join forces to provide comprehensive measurement and analytics on Server-Side Ad Insertion in OTT and CTV based AVOD services.
SAN FRANCISCO — July 16, 2020 — MediaMelon, a leader in online streaming video intelligence and automated experience improvement today announced their partnership with Nowtilus, a pioneer in AI-driven video personalization services and provider of the open ad insertion platform www.serverside.ai. MediaMelon also announced the immediate availability of an integrated solution developed in collaboration with Nowtilus, providing greater measurement transparency and accuracy of server-side ad insertion through continuous measurement from the client-side video player as well as player interactivity feature management.
Read the full press release in our Serverside.ai Blog.
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